Strawberry Fields Forever

Cold weather might have gotten us off to a bumpy start to the season, but these sweet and juicy ruby red beauties are out from under warm, protective coverings and going strong! More than just a tasty treat, strawberries are rich in Vitamin C to support your immune system and manganese essential to both bone health and boosting your metabolism. Dr. Sanjay Gupta recommends berries for brain health. Strawberries are available at the Uptown, Mid-City, and Parkway markets and CCFM home delivery boxes by the likes of Johndale’s Farm, Faust Farms, and more!

COVID Safety

Crescent City Farmers Markets operate in accordance with the Center for Disease Control’s guidelines on outdoor markets and NOLA Ready COVID guidelines. Our walk-up markets feature fresh air and sunlight, as well as many safety practices, now ingrained amongst our staff and vendors. Our markets require masking by all and have new layouts that increase space between vendors and allow for spacing between customers in lines. We limit crowd sizes within the market space and have introduced many other COVID adaptations to ensure customers, vendors, and staff are as safe as possible.

We will continue to offer contactless options like home delivery through partner Top Box Foods and the Sunday pre-order contactless drive thru market. We also now offer pre-order curbside pickup at our Tuesday, Thursday and Friday walk-up markets so you can pull up to market, and we’ll bring your entire order to you.

Even More Ways to Use SNAP

Now extended through March 2021, Market Umbrella will continue offering unlimited dollar-for-dollar Market Match for SNAP shoppers to purchase fresh fruits and vegetables. Additionally, thanks to a $500,000 USDA Gus Schumacher Nutrition Incentive Program (GusNIP) award, Market Umbrella will expand Market Match beyond all CCFM market locations to also be available at:

• Top Box Foods - on ALL SNAP eligible purchases, plus free home delivery
• ReFresh Farmers Market on Monday evenings on the Lafitte Greenway
• Grow Dat Youth Farm for 50% off seasonal CSA subscriptions
• River Queen Greens for half price farm shares
• Stay tuned for new nutrition classes and programs supporting Market Match at Tulane’s Goldring Center for Culinary Medicine

Love Your City Awards

LifeCity is the New Orleans impact management group that works to help organizations improve the environment, support greater equity, and achieve goals that line up with community priorities. On January 28th, they’ll hold their ninth annual Love Your City Awards Gala, and Market Umbrella has been nominated for recognition in the Healthy Food and Local Culture categories! Please join us at 6:30pm for a virtual event featuring live music from New Orleans bands and vote for us as a fan favorite - only attendees will have the opportunity to vote. This year, ticket proceeds will go to supporting local artists, Black-owned New Orleans restaurants, and feeding families in need. Join us for fun and celebration, and kick 2021 off right!

Dig It

Oh, earth apples! No, this isn’t an euphemism your grandmother would use when she was upset. Actually, it’s another name for the South American tuberous root, yacón. Akin to the Gerber daisy family, yacón is crunchy, juicy, and a little bit sweet, similar to an apple. Traditionally cooked down into a syrup and used as a sugar substitute in muffins and cakes, this low-glycemic root can also be consumed fresh as a quick, easy snack for the kiddos or add it to your favorite salad for some additional crunch, like jicama. Toss it in your next veggie stir fry for a texture similar to water chestnuts or add it alongside other root veg, like sweet potatoes, and roast it up. Hungry for more? Check out the Recipe of the Week for another cool culinary creation!