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Ever wonder what’s ripe at the Crescent City Farmers Market this week? Who will be there? Who is cookin’? Sign up here for our popular electronic newsletter Market Morsels to learn recipes, market updates, and food preparation tips from our own vendors, chefs, and shoppers. It’s published each Monday so you can prepare to shop for the week!

Market Match: Meeting Shoppers Halfway

We believe farmers markets should benefit farmers, shoppers, and the wider community. Through Market Match, we offer incentives to vulnerable consumers to purchase the best local produce available at our markets, Top Box Foods Louisiana, River Queen Greens, and Grow Dat Youth Farm.

Traditionally, Market Umbrella has matched up to $20 per market visit, but in recognition of the urgent food access need exacerbated by the COVID-19 pandemic and with a recently awarded Gus Schumacher Nutrition Incentive Program grant from the U. S. Department of Agriculture's National Institute of Food and Agriculture, the limit for Market Match has been increased to $60

Market Match for SNAP

There are now so many ways to Market Match! Here’s how Market Match works:

At Crescent City Farmers Markets

First, purchase wooden tokens from the Market’s Welcome Tent with your Electronic Benefit Transfer (EBT) card. EBT tokens can be used to purchase any item at the market that you’d normally swipe your EBT card for in a store. Through Market Match, we’ll match each EBT dollar you spend, dollar for dollar, with additional tokens that can be used to purchase fruits, vegetables, and even food-bearing plant starts!

Parents whose children receive Summer Pandemic-EBT can also use Market Match to double their P-EBT credit. Market Umbrella extends Market Match to most major food benefit programs, including P-EBT, FMNP, SNAP, and WIC. For more information about Summer P-EBT click here.

Top Box Foods Louisiana's Logo

Through Top Box Foods Louisiana Home Delivery

Now, you can use Market Match for all SNAP eligible products offered by Top Box Foods Louisiana and have them delivered directly to your house! Visit their website to see their delivery radius and place your order!

Grow Dat Youth Farm's Logo

At Grow Dat Youth Farm

Use your EBT card to purchase the spring or fall CSA offered by Grow Dat Youth Farm and get half off the purchase price.

River Queen Greens' Logo

At River Queen Greens

Use your EBT card to purchase any Farm Share from River Queen Greens and get half off the purchase price.


Goldring Center for Culinary Medicine's Logo SNAP shoppers will have the opportunity to learn some new chops through cooking and nutrition classes offered through Tulane University's Goldring Center for Culinary Medicine. Interested in participating in a class? Sign up here.

Join our Facebook group for recipes and tips for shopping local on a budget!


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About Us

Market UmbrellaMarket Umbrella is an independent nonprofit 501(c)(3), based in New Orleans, whose mission is to cultivate the field of public markets for public good. Market Umbrella has operated the Crescent City Farmers Markets (CCFM) since 1995.

Crescent City Farmers MarketThe Crescent City Farmers Market operates weekly year-round throughout New Orleans. The CCFM hosts nearly 60 local small farmers, fishers, and food producers, and more than 150,000 shoppers annually.